Times Square

New York, NY, United States

Times Square in New York City is a pulsating epicenter of energy, spectacle, and cultural convergence, often dubbed “The Crossroads of the World.” Nestled in Midtown Manhattan at the intersection of Broadway and Seventh Avenue, this iconic plaza stretches from West 42nd to West 47th Street and dazzles with its towering digital billboards, neon lights, and nonstop buzz of activity.

Originally known as Longacre Square, it was renamed in 1904 after The New York Times moved its headquarters to the newly constructed Times Building, now One Times Square, the site of the world-famous New Year’s Eve ball drop tradition. Times Square is more than just a tourist magnet—it’s the beating heart of the Broadway Theater District and a symbol of New York’s relentless pace and creative spirit.

On any given day, hundreds of thousands of people pass through its pedestrian plazas, where street performers, costumed characters, and spontaneous moments of joy unfold against a backdrop of flashing advertisements and global brands. The area’s transformation from a gritty, crime-ridden zone in the 1970s to a family-friendly entertainment hub is a testament to the city’s resilience and reinvention.